Nevada’s business landscape is full of innovation—and momentum. At Advantage Capital, we help that momentum grow through flexible financing solutions that support business expansion, job creation, and long-term impact.
Through the Nevada New Markets Jobs Act (NMJA), we invest in growth-ready businesses that are strengthening Nevada’s economy from the ground up. Nectar Life and Goodwrx, two recent partnerships, highlight what’s possible when the right capital meets the right vision.
Nectar Life: A Local Brand Ready to Scale
Located in Las Vegas, Nectar Life is a manufacturer of decorative handmade soaps and bath products, celebrated for its superior quality and inventive designs. The demand was there, but like many growing companies, Nectar faced the challenge of scaling production while managing existing debt. That’s where Advantage Capital came in.
Through an investment made in connection with the NMJA, Nectar received the flexible capital it needed to refinance its debt and completely overhaul its production. The result? Dramatically improved operational efficiency and a stronger foundation for future growth.
“Having the capital gave us the opportunity to develop the right equipment and the right tools for our people and create efficiency,” said Founder and CEO Tom Taicher.
Nectar’s story shows how even well-established brands need tailored financial support to grow beyond plateaus—and why strategic capital matters just as much as creative vision.
Watch the story of Nectar here.
Goodwrx: Bringing Innovation to Hospitality Work
Las Vegas thrives on hospitality—and Goodwrx is helping ensure the workers behind the industry thrive, too. The company developed a tech-enabled staffing platform that allows hospitality workers to pick up unfilled shifts with participating employers, creating more consistent work and better access to union-negotiated benefits.
Today, Goodwrx supports hundreds of workers per month in Las Vegas alone. Many of those workers live in economically distressed areas—underscoring the platform’s potential for real community impact.
To help fuel this growth, Goodwrx partnered with Advantage Capital to access the capital needed to:
- Expand into new hospitality markets, including New Orleans
- Scale up partnerships with major employers
- Continue developing high-quality jobs for hourly workers
Since our investment, Goodwrx has more than doubled its quarterly revenue year over year, proving that mission and momentum can go hand in hand.
Investing with Intention: Advantage Capital’s Approach
At Advantage Capital, we believe small businesses are the engine of Nevada’s economy. But too many of them—especially in underserved areas—struggle to access the capital they need to grow.
That’s why we:
- Leverage programs, including Nevada’s NMJA and the federal New Markets Tax Credit (NMTC) program to target investment where it’s needed most
- Offer flexible capital solutions, including debt and equity investments tailored to each company’s growth stage
- Prioritize companies committed to job creation, innovation, and local economic impact
With more than $220 million invested in Nevada businesses so far, we and our partners are committed to helping companies like Nectar and Goodwrx reach the next stage of success—while lifting up the communities they call home.
Ready to Grow? Let’s Talk.
If you’re a Nevada business owner, advisor, or economic developer looking for smart, mission-aligned capital to support business expansion, we want to hear from you.
Visit our website to learn more or contact our Nevada team today.
Disclaimer –
This article has been prepared for informational purposes. Any offer to sell or solicitation of an offer to purchase any security or investment product (including any interest in any fund or investment vehicle managed directly or indirectly by Advantage Capital) will be made only to qualified prospective investors pursuant to separate and definitive offering and subscription documents in accordance with applicable federal and state securities laws. Only such definitive offering materials may be relied upon in connection with any decision to invest in a fund advised by Advantage Capital. Advantage Capital is an equal opportunity provider.
The portfolio companies referenced herein were selected solely to illustrate Advantage Capital’s experience investing in Nevada small businesses pursuant to state and/or federal new markets tax credit programs. The profitability of the investments was not a factor in the selection process. Nothing herein should be interpreted or construed as performance data, nor as any implication or statement that investments previously made by Advantage Capital were or are successful, or that past performance is any indication of future performance.
