July 30, 2026 (RENO, Nev.) – KPS3, a full-service marketing and communications firm, has added Jenna Justman, associate director of growth & media; Parker Samuelson, public relations manager; and Hayden Clark, video & motion editor, to the agency’s roster.
At KPS3, Justman, Samuelson and Clark will strengthen KPS3’s integrated approach across digital growth strategy, media relations and creative production. Justman will lead campaign development, competitive analysis and digital strategy to drive client growth. Samuelson will manage public relations campaigns and initiatives, securing media coverage and managing influencer partnerships to elevate client visibility. Clark will bring video and motion editing to client campaigns, supporting the creative team’s post-production and storytelling work.
Jenna Justman brings more than 10 years of marketing experience at the intersection of data and storytelling. Most recently, she served as lead brand & growth strategist at WeCreate Media, where she helped deliver a 10:1 ROI for the State of Indiana, and where the agency was named the #1 Fastest Growing Agency in Indiana by Inc. 5000. Prior to that, she was digital marketing manager and advertising executive at Reno Media Group, building broadcast and digital campaigns for brands including Patagonia, Redken International Academy of Style and US Foods. Earlier in her career, she worked in marketing roles at the Boys & Girls Clubs of Western Nevada, Nevada Momentum and Montecito Associates. She earned her bachelor’s degree in communication studies and English, graduating cum laude from Westmont College, and studied global communications at The American University of Paris.
Parker Samuelson brings agency experience securing earned media, managing influencer partnerships and executing integrated communications campaigns. She most recently served as account executive at K. Sutherland PR, pitching story angles and writing communications for national, regional and trade outlets across the local, travel and pet industries. Prior to that, she was assistant account executive at the same firm, developing content, email marketing copy and paid social assets for clients. Samuelson began her career as a social media intern at Reno Social Media. She previously served as chief of staff and director of campus wellness for the Associated Students of the University of Nevada and as a board member and marketing lead for the Reno-Tahoe Young Professionals Network. She earned her bachelor’s degree in journalism, with a minor in philosophy, from the University of Nevada, Reno.
Hayden Clark brings hands-on post-production experience from high-profile trailer and campaign work for major film studios and streaming platforms. He began his career in Los Angeles at Mark Woollen & Associates, where he managed shared storage systems, maintained complex file structures and metadata, and partnered with editors, producers and creative teams to deliver campaigns under demanding deadlines. He continued his post production career at AV Squad, contributing to marketing campaigns for major entertainment clients. Outside of studio work, Clark has collaborated with artists and filmmakers including musician Raveena and director Mark Palansky on editorial and creative projects. His short film “WIRED” was recognized by the Academy of Motion Picture Arts and Sciences as an experimental category finalist in its student film competition. Clark earned a master’s degree in film editing from Chapman University and a bachelor’s degree in film & digital media from the University of California, Santa Cruz.
“Jenna, Parker and Hayden each bring something different to the team, and that’s exactly what makes it work,” said Kevin Jones, partner and chief integration officer at KPS3. “The best work happens when creative, PR and growth aren’t operating in silos. It takes people who are curious, willing to jump in, and focused on making each other’s work better.”
For 35 years, KPS3 has developed long-standing relationships with both clients and employees, earning a spot amongst northern Nevada’s Best Places to Work as a 10-time finalist. For more information about working with KPS3 as a client or an employee, please visit kps3.com.
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About KPS3
We’re designers, developers, analysts and strategists. We aren’t the same, but we’re united in our cause—a cause that revolves around how wholeheartedly we care about our work. And we want to partner with people and brands who love what they do, too. Let’s connect at kps3.com or on LinkedIn.
