LAS VEGAS – Grand Prix Plaza, the world’s largest and most dynamic Formula 1® attraction, has officially reopened in Las Vegas. Set within the 39-acre, multi-use complex that houses the state-of-the-art Las Vegas Grand Prix Pit Building, the entertainment destination features more than 100,000 square feet of F1® attractions, including:
- F1® X: Reimagined for 2026, the interactive Formula 1 attraction offers guests a tech-driven journey through a cutting-edge exhibition, featuring legendary artifacts, memorabilia and hands-on activations. Visitors can design their own virtual F1 car livery and virtually race on the Las Vegas Strip Circuit® from the driver’s seat in an upgraded 4D theater.
- F1® DRIVE: This official F1 karting adventure puts guests behind the wheel on a section of the Las Vegas Strip Circuit® , racing through the actual pit lane and team garages. F1® DRIVE will debut an updated track for 2026, featuring a wider layout designed for more overtakes and competitive racing. High-performance karts, LCD steering wheel displays and F1-style ERS technology deliver the speed, sights and sounds of the sport.
- F1® HUB: The Hub is the heart of Grand Prix Plaza and includes F1® SIMULATORS, an official Formula 1 retail store and F1® HUB Lounge, Grand Prix Plaza’s sleek dining destination serving modern American dishes and F1-inspired cocktails.
- Private Event Spaces: Grand Prix Plaza has three Formula 1® -inspired venues for private events of all kinds: Turn 1 Lounge, Cooldown Room and the GPP Garage. Additionally, planners can opt for custom event spaces on the third level and the Rooftop.
Click here for assets of Grand Prix Plaza
“As Grand Prix Plaza returns for its second year, it marks another exciting chapter for Formula 1 enthusiasts in Las Vegas,” said Benjamin Larvie, General Manager of Grand Prix Plaza. “It’s a place where visitors of all ages can connect with the sport, celebrate its history and experience the speed, precision and thrill that define Formula 1. For year two, we’ve taken Grand Prix Plaza to new heights, offering returning guests new ways to engage in the sport, while giving first-time visitors an action-packed introduction to the world of racing.”
Tickets are on sale at GrandPrixPlaza.com and can also be purchased in person at Grand Prix Plaza’s box office. A look into its three attractions:
- F1® X: A first-of-its-kind attraction, F1® X puts guests at the heart of the action, where innovation and adrenaline meet. The 20,000-square-foot space features refreshed artifacts from the Legacy of Formula 1; the chance for guests to design their own Formula 1 car and see it brought to life, and the opportunity to view the Las Vegas Strip Circuit® from the driver’s seat an all-new state-of-the-art 4D theater.
- PIT PASS: Guests will start their F1® X adventure with an interactive Pit Pass. Each participant designs a personal driver profile and creates their own F1 team, choosing a name, colors and logo.
- LEARN – Event Technical Center (ETC), Legacy of Formula 1 and F1 Factory:
- The first stop of F1® X is the “ETC,” a replica of a high-tech F1 broadcast center. Attendees journey into the recreated F1 control room – a command center that broadcasts the thrill of live races across the globe. This will include surprise appearances by very special guests, brought to life with cutting-edge hologram technology
- Fans then enter the “Legacy of Formula 1” room, executive produced by GP1X. This showcase explores the history, development and technology behind the sport’s high-stakes competition. New this year, devotees can design their own racing helmet and use an interactive avatar mirror to see themselves transform into a driver wearing a race suit. Historic racecars on display, courtesy of the Petersen Automotive Museum, include the 1987 Lotus 99T driven by Ayrton Senna, the 1994 Williams FW15D used for preseason testing by Damon Hill and Senna and the 1999 Ferrari F399 that secured Ferrari’s first World Constructors’ Championship in 16 years.
- Next, “F1 Factory” walks visitors through the evolution of the modern Formula 1 car and the craftsmanship behind the world’s fastest racing machines. Notable replicas include a 2023 Aston Martin front wing and nose, a 2024 Williams F1 Team steering wheel, a 2024 McLaren MCL38 driven by Lando Norris and Oscar Piastri and more.
- CREATE- Design Studio: In the Design Studio, produced in partnership with Brian Burke Creative, fans bring their F1 vision to life. Guests customize a Formula 1 car using a cutting-edge digital workshop, which includes new colors, patterns and livery this year. Their creation is then projection-mapped onto a Formula 1 car for a fun photo opportunity.
- EXPERIENCE – Pit Stop Challenge, Pit Wall Experience, Drivers’ Briefing Room and 4D Theater:
- At the Pit Stop Challenge, fans will step into the garage and pit lane. They will work together as an elite pit crew, using real-world tools to jack the car, change the tires and get their machine back on track in record time.
- The Pit Wall Experience is a thrilling test of strategy and split-second decision-making. Modeled after a Grand Prix pit wall, it places guests in the role of an F1 race strategist, using real-time race communications from team engineers and drivers to make critical calls.
- In the Driver Briefing Room, guests explore the intense focus and athleticism required to become an F1 legend while waiting to step into the driver’s seat. Then it’s off to the newly updated 4D Theater, powered by Liminal Space’s proprietary Ghost Tile stereoscopic LED technology. The theater surrounds guests with holographic visuals that appear to hover and move through the air in real time. Paired with atmospheric surround sound, motion seats and special effects by MediaMation Entertainment, it puts fans right in the heart of a Formula 1 race.
- The journey continues at the Cool Down Room and Podium Photo Ops, where guests can celebrate their victory with a team-branded photos and a podium moment.
- Livery Reveal Finale: Fans enter the final room of the F1® X experience and unveil their livery creation, where their unique design is projected onto a Formula 1 car for fun photo moment.
Adult tickets are $59. Military, children (Ages 2-12) and locals are $49.
- F1® DRIVE: The first and only F1® DRIVE in North America, this high-speed karting adventure puts guests behind the wheel on part of the Las Vegas Strip Circuit® – marking the first time a karting attraction has operated on part of a Formula 1 track. Drivers can take on 1,470 feet of track with 22 turns in bespoke F1-inspired karts reaching speeds of up to 30 miles per hour. Equipped with Overtake Mode, Energy Reduction System (ERS), LCD steering wheel displays and authentic engine sounds, F1® DRIVE brings the thrill of racing to life.
- THE KARTS: Each F1® DRIVE kart features an advanced LCD steering wheel display offering real-time data like lap times, interval gaps, boost levels and flag alerts. Drivers hear authentic engine sounds recorded from the 2023 Formula 1 season and receive live radio communications from a virtual Race Engineer inside their helmets, providing track updates, Overtake Mode and ERS cues, fast lap tips and overtaking strategies.
- THE TRACK: Spanning indoor and outdoor sections, the massive course features turns that professional drivers navigate including a hairpin, chicane, double apex, constant radius and a technical segment. Track kerbs are adorned with playing card suits – a nod to the kerbs on the Las Vegas Strip Circuit® . With the new layout, guests in the lobby can now watch the grid in action, adding a thrilling element for spectators as racers take on the track.
- PACKAGES: F1® DRIVE offers the following packages:
- Grand Prix: Three sessions comprised of an eight-minute practice session, an eight-minute qualifying session to determine starting positions and a 12-minute race to the finish. The Grand Prix package is $99 per driver; local and military tickets are $79. Ages 16+ and minimum height of 58 inches.
- Sprint: Two sessions comprised of an eight-minute practice session and a 12-minute race to the finish. The Sprint package is $69 per driver; local and military tickets are $59. Ages 16+ and minimum height of 58 inches.
- Family Sprint: Slower kart speeds for family-friendly fun. Two sessions include an eight-minute practice session and a 12-minute race to the finish. The Family Sprint package is $69 per driver; local and military tickets are $59. Ages 12+ and minimum height of 58 inches.
- Fastest Lap: One 12-minute timed trial where your rank is determined by each guest’s fastest lap. Fastest Lap package is $37 per driver; local and military tickets are $30. Ages 16+ and minimum height of 58 inches.
- Attraction Bundles: This year, fans can combine packages for added value, including F1® X + F1® DRIVE Fastest Lap for $89 per guest, or $69 for locals and military, and F1® X + F1® DRIVE Grand Prix for $125 per guest, or $105 for locals and military.
- F1® HUB: Step into the F1® HUB, the heartbeat of Grand Prix Plaza and the ultimate launch point for a Formula 1 adventure. The flagship Formula 1 retail store and updated F1® HUB Lounge are open to all guests without the need to purchase a ticket.
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- F1® SIMULATORS: Guests can feel the power and precision of Formula 1 with racing simulators developed in collaboration with leading F1 experts. Each one combines advanced motion technology with immersive audio-visual effects, delivering a true-to-life racing moment that puts fans in the driver’s seat. Available as a $10 add on to F1® X or F1® DRIVE tickets. Must be 12 or older and a minimum height of 48 inches.
- Official Formula 1 Retail Store: Over 2,500 square feet of retail space, the store offers the largest assortment of Formula 1 merchandise and collaborations in the US. The space features a highly curated variety of official F1 merchandise, team gear and Las Vegas Grand Prix collections and collaborations. New this year is a hat customization station, where fans can personalize their hat with embroidery and a variety of patches to choose from. Additional details on limited-edition drops and exclusive items will be announced throughout the year. Locals receive a 10% discount on merchandise.
- F1® HUB Lounge: Open daily, the F1® HUB Lounge is a high-energy dining and social hub where guests can recharge between race moments. The menu delivers elevated comfort fare – from fresh salads and artisan pizzas to focaccia sandwiches, burgers and kid-friendly options – paired with a full beverage program. Open daily starting at 11 a.m. Reservations are encouraged and can be made here.
- Private Event Spaces: Grand Prix Plaza houses a dynamic setting for private events, where the energy of Formula 1 meets high-end hospitality. Whether meeting planners are hosting a corporate gathering, product launch or social celebration, each venue delivers a one-of-a-kind moment for groups.
- Turn 1 Lounge: The newly redesigned Turn 1 Lounge has been refreshed with an elevated aesthetic inspired by the Paddock Club™ suites at the Las Vegas Grand Prix. The adaptable 10,500-square-foot venue can host intimate gatherings or grand celebrations up to 500 effortlessly.
- Cooldown Room: Seamlessly blending sleek, high-performance materials like chrome and carbon fiber, the Cooldown Room elevates any event. An indoor-outdoor space, groups of up to 300 can enjoy drinks at the center bar, watch past Formula 1 races across multiple screens or step out onto the pit lane.
- GPP Garage: The GPP Garage is a multi-functional space for up to 75 guests that allows event planners to transform an F1 garage into events of all kinds – making it one of the most unique meeting and event venues in the world.
- Third Level: The third floor of Grand Prix Plaza provides over 61,000 square feet of flexible space ideal for large-scale events. The indoor blank canvas features fully customizable layouts, great for conferences, receptions and celebrations.
- Rooftop: Grand Prix Plaza’s rooftop offers more than 71,000 square feet of open-air event space, boasting stunning views of the Las Vegas Strip and the Las Vegas Strip Circuit® for up to 3,000 guests.
Grand Prix Plaza is open Sunday to Thursday from 10 a.m. to 10 p.m. and 10 a.m. to midnight Friday and Saturday. F1® X is closed on Tuesdays and Wednesdays. The attraction will close for the season in the fall to prepare for the Las Vegas Grand Prix, with an official closing date and future reopening date to be announced.
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About Grand Prix Plaza
Grand Prix Plaza is a multi-use complex and year-round destination for private events. The 39-acre property houses the state-of-the-art Las Vegas Grand Prix Pit Building and is known as the “Home of the FORMULA 1 HEINEKEN LAS VEGAS GRAND PRIX.” Grand Prix Plaza has three new immersive experiences including F1® DRIVE, F1® X and F1® HUB, as well as private event spaces, including Turn 1 Lounge, Cooldown Room, GPP Garage and two additional VIP rooms. For more information, visit www.grandprixplaza.com.
MEDIA CONTACTS
Las Vegas Grand Prix, Inc.
Kirvin Doak Communications
GPP@kirvindoak.com
