Las Vegas, NEV (Sept. 16, 2025) — Ovation Development Corp. (Ovation) and its affiliate, Heirloom by Ovation, a Las Vegas-based developer of multifamily housing and one of Nevada’s largest private developers of affordable senior housing, announces the opening of its newest senior affordable housing community, Heirloom at Rome, located in the northwest valley at 4850 W. Rome Blvd.
The Heirloom at Rome community has begun pre-leasing, and the first residents began to take occupancy on September 1. Ovation’s Heirloom at Pebble senior affordable housing community, located at 2325 E. Torino Avenue, which opened in May 2025, is already more than 89 percent leased, speaking volumes of the demand for affordable senior housing.
The $78 million Heirloom at Rome community, which was funded in part by Clark County Community Housing Funds (CHF) and Nevada Housing Division’s Home Means Nevada Initiative, brings 276 new affordable housing units to market, including 38 tiny homes. The community’s tiny homes offer 400 square feet of living space, while apartments that range from 664 to 891 square feet offer from one to two bedrooms.
Heirloom at Rome is situated on a nearly 9.5-acre site within three separate buildings totaling 243,100 square feet. Of its 276 units, 180 are available to seniors making less than 50 percent of Area Median Income (AMI), and 96 units are available to seniors making less than 60 percent of AMI. The community sits on land once owned by the federal government and granted to the City of Las Vegas for purposes of affordable housing. Ovation was awarded the project through a competitive RFP process, furthering the City’s prioritization of affordable housing construction
Onsite amenities include a fitness room, movement studio, screening room, game lounge, great room, business center, wellness room and a one-story clubhouse by the tiny home village. Planned outdoor amenities include a community garden, pet park, extensive xeriscape landscaping, picnic tables, and carport parking for residents.
Heirloom at Rome was designed and built to achieve LEED Gold certification by the U.S. Green Building Council (USGBC), with certification pending. The community features high efficiency heating and cooling equipment including EnergyStar appliances, low-E vinyl thermal pane windows, high R-value wall and attic insulation. Additional sustainable building practices include the use of low- or no-VOC paints, adhesives, and formaldehyde-free particleboard. Water conservation measures will include low-flow fixtures and drought-tolerant landscaping.
As one of Nevada’s largest and leading apartment developers of both market-rate and affordable housing for low-income seniors and working families, Ovation Development ensures its affordable housing communities maintain the exceptional quality associated with its market-rate projects.
Through its partnership with Coordinated Living of Southern Nevada, Ovation provides residents of its affordable housing properties with life-enhancing wraparound services and recreational amenities that create a rich social infrastructure and high quality of life. This includes access to transportation assistance to medical appointments and shopping, health and wellness programs, food assistance as well as social outings and events.
According to Alan Molasky, chairman and founder of Ovation, “collaboration is key to solving for challenging issues like affordable housing, and we couldn’t do it without critical support from government and agency partners who share our passion,” he said.
“We have long believed that everyone, regardless of income, deserves a quality home that helps to strengthen individuals, families, and community. Providing a beautiful, dignified and comfortable place to live is key to ensuring seniors, particularly those on low- or fixed-incomes, can continue to thrive in a beautiful community environment during their golden years.”
To date, Ovation has completed 17 affordable housing communities, bringing to market more than 2,745 affordable apartment units. With six more projects in the planning stages or under construction, by the end of 2028, Ovation will add an additional 1,300 affordable residences, providing much needed financial relief for low-income residents in Southern Nevada.
Coming soon to the Heirloom by Ovation portfolio is Heirloom at Torrey Pines, located at 6540 W. Arby Avenue, opening early 2026.
For leasing and qualifying information on Pebble at Heirloom at Rome and other Heirloom by Ovation communities, visit HeirloomByOvation.com .
About Ovation Development Corporation:
Ovation Development Corporation is a Las Vegas-based development company founded by Alan Molasky, a prolific developer of multifamily, resort-style housing in Southern Nevada for 40-plus years. The largest private multifamily developer in the Las Vegas Valley, Ovation has built nearly 10,000 units. In addition to luxury multifamily communities, Ovation is committed to the development of a portfolio of affordable housing for low-income seniors, known as Heirloom by Ovation, based on the belief that quality homes are foundational to strengthening individuals, families and community. Ovation and its affiliates employ more than 300 individuals representing all facets of design, construction, and property management. For information, visit ovationco.com.
MEDIA CONTACT:
Melissa Warren, The Warren Group
702-528-6016; melissa@twgpr.com
