With more than 200 million viewers tuned in to the Big Game yesterday, Nevada-based De Castroverde Law unveiled a new commercial that revealed an unexpectedly witty side of the award-winning criminal defense, immigration and personal injury firm.
Commercials during the Big Game are infamous for their memorable humor and creative storytelling, from iconic laugh-out-loud spots to concepts that spark conversation long after the game. De Castroverde Law aimed to do both. The firm’s commercial features its namesake founders, the De Castroverde Brothers, Alex and Orlando. Unlike traditional law firms, the commercial leans into subtle humor, cultural timing and the Brothers’ origin story, engaging the local Nevadan community during one of the year’s most-watched media moments.
“We weren’t trying to entirely explain what we do,” said Alex De Castroverde, partner and co-founder of De Castroverde Law. “The Big Game is about seizing the moment, and we wanted to create something that grabs attention, engages viewers and sparks curiosity about our work. Ultimately, we hope the commercial stays with people long after the game.”
The firm’s commercial aired locally across Nevada during this year’s game, highlighting their well-known tagline: “The Brothers Have Your Back.” De Castroverde Law incorporated playful Latin themes as a nod to their roots with subtle humor, which coincidentally tied into the broader cultural buzz of this year’s Halftime Show, performed entirely in Spanish by Bad Bunny.
“We didn’t set out to make a traditional commercial,” said Orlando De Castroverde, partner and co-founder of De Castroverde Law. “The Big Game provides a large stage, and we wanted to use it to celebrate our roots by weaving in a little humor and a lot of heart. We’re proud to represent the greater Nevada community, and we hope this commercial reflects our passion.”
To learn more about De Castroverde Law, its award-winning legal services and its ongoing involvement in the Nevada community, visit https://decastroverdelaw.com/.
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About De Castroverde Law
Brothers Alex and Orlando De Castroverde founded the law firm in 2005, building on the practice established by their father, Waldo De Castroverde. De Castroverde Law practices in the areas of personal injury, criminal defense, and immigration law. With more than five decades of combined legal experience, De Castroverde Law provides aggressive, dependable legal representation. The firm has two offices in Las Vegas, one in Henderson, and one in Reno, with growing locations in California and Texas. A majority of the firm’s attorneys are fluent in Spanish. For more information on De Castroverde Law, call (702) 222-9999 or visit https://decastroverdelaw.com/.
