KPS3 Marketing, a full-service marketing and digital communications firm, has opened an office in Las Vegas, Nev. to better serve its statewide and southern Nevada clients, as well as provide a new mix of services not typically seen in traditional advertising or public relations agencies. KPS3 offers an “agency within an agency” approach, with a full web and digital arm within the company capable of producing enterprise class web application and automation software. Founded by Stephanie Kruse in 1991 in Reno, Nev., KPS3 assists clients in industries such as health care, real estate and development, higher education and professional services. It has the capacity and experience to provide a full range of services, from market research and brand analysis and strategy, to crisis communications and community outreach, to website and mobile application design and development. The company also has decades of experience in the more traditional services of advertising, media buying and public relations for a variety of client industries. “We offer a range of services that is highly unusual in our industry,” said Kruse. “We made a decision during the peak of the recession to aggressively develop our web and digital service line. Now we are one of the leading digital agencies in the West – and we are not solely a digital agency. We not only develop websites, applications and digital advertising campaigns that support clients’ marketing programs, but also develop large scale digital products and web based software that help clients achieve mission-critical, functional aspects of their business plans.” KPS3’s Las Vegas office will assist the marketing firm in providing exceptional services to its statewide clients including Dermody Properties, Nevada Health Link (Silver State Health Insurance Exchange), the Governor’s Office of Economic Development (GOED), Nevada Safety Consultation and Training Section (SCATS) and the National Council of Juvenile and Family Court Judges (NCJFCJ). Almost 70 percent of the company’s business base is statewide or national. The 30-member team of KPS3 has a reputation of being strategic communicators with digital genes. The marketing firm offers traditional, non-traditional and digital marketing services including: public relations and media communications; community engagement and outreach; reputation and crisis management; brand analysis, strategy, planning and brand platform development; market research, analysis and planning; content and social media planning and development; logo/corporate identity development; advertising/creative services; traditional and digital media planning, analysis and buying; special event strategy, planning, marketing, promotion and management; email marketing and online media planning and campaign development; mobile website and application design and development; search engine optimization and analytics, strategy and implementation; and website design and development. As part of the opening of the Las Vegas office, KPS3 has hired Ruth Furman as its southern Nevada account director. Furman brings a wealth of award-winning marketing and public relations experience to KPS3. A 15-year Las Vegas resident, Furman is a career journalist turned public relations and marketing communications professional. She recently won the Gold Award—Women in PR at PR World Awards. Furman has elevated the status of both start-ups and established businesses in a broad swath of industries, from construction to convention services and home improvement to home furnishings. Furman is also active in the Nevada Hotel and Lodging Association (NHLA). KPS3’s southern Nevada office is located at 2300 West Sahara Avenue, Suite 800 in Las Vegas.
